Monthly Archives: March 2014

PACIFIC AND CHURCH STREETS. January 1952, 11:10 am. Good old Leask’s Department store, which they sold just before the 1989 earthquake. It’s now Urban Outfitters and Regal’s Cinema 9. And of course, it was before Pacific Avenue was beautified into … Continue reading →

SANTA CRUZ COUNTY BUILDING BEING BUILT. Proof that real people built this mess not demons. The photo was taken June 30, 1965. Then look across the mighty San Lorenzo River, which appears totally dry and see Pacific Avenue, the old … Continue reading →

THE ORIGINAL EASTSIDE SANTA CRUZ POST OFFICE. There was a high school band, a squad of soldiers, and some unnamed dignataries speaking at the actual dedication of the Post office on Februay 3, 1951. Most residents can tell that this … Continue reading →

CAFÉ PERGOLESI BACK IN THE DAY. This as we all know was Dr. Miller Dentist’s office at the corner of Cedar and Elm Streets in Santa Cruz. At least it was on January 20, 1954 when this photo was taken. … Continue reading →